How constructive journalism pays off for audiences and the media
With Manuela Kasper-Claridge, Mark Sappenfield, Lars Boering und Gordian Fritz
To reach audiences in times of increasing news avoidance and decreasing trust, many media organizations worldwide are focussing more on constructive reporting. But how much does this actually boost success? What KPIs indicate that constructive reporting is not just good for society, but does also pay off for media organizations?