Sophia Krafft studied journalism, political science and English in Mainz and worked as a freelancer in print for many years during her studies. In 2012, she began to look at comments on the web: As part of her master's thesis, she investigated how user comments under online articles change the work and self-image of journalists. Afterwards, she immersed herself further and further into the world of Facebook, Instagram & Co. as a social media manager, among others in the press office of the University of Koblenz-Landau and Steigenberger Hotels AG. Since 2021, she has been responsible for the community management desk at SWR, where several thousand comments are moderated every day.
– h
LVR LandesMuseum
// Seminarraum 1
Festival ticket required
Mit Sophia Krafft
Endlich! Euer Kanal wird immer erfolgreicher. Die Community wächst und damit auch das Kommentarvolumen. Ihr wollt wissen, wie ihr den Stress im CM minimiert und die Bindung eurer Community zum Kanal maximiert?