Florian Sturm works as a freelance journalist for various magazines and newspapers in Germany and abroad, especially in the fields of science, conservation, society and the outdoors. From 2017 to 2022, he was a permanent editorial member at Medium magazine. He was the initiator and co-founder of the project CO2mmitted Media - Journalism with Climate Responsibility and is currently a fellow with the R&D Fellowship from Media Lab Bayern and (with CO2mmitted Media) of the WPK Innovation Fund, where he is researching ways in which the entire media industry can improve its climate footprint.